When you convert your goals into measurable actions you are ready to grow your business. Complete this quick and easy exercise to get started.
Social Media Management with Hootsuite
Most businesses have some sort of social media strategy. However, managing multiple accounts across various platforms can be complicated. Hootsuite is a social media management tool that allows users to manage, schedule and post updates to any page or profile on Facebook, Twitter, LinkedIn, Google+, Instagram, WordPress and other platforms from a central dashboard. Hootsuite […]
Value Based Pricing
A value-based pricing strategy is one which sets prices primarily, (but not exclusively), in line with the perceived or estimated value of a product or service to the customer rather than according to the cost of the product or historical prices. Value-based pricing is not about racing to the bottom along with your competitors. It’s […]
Networking tips for Introverts
Business networking seems easy and tends to come naturally to extroverts. But what if you are an introvert? What do you do if attending a networking event is your worst nightmare? The good news is you can still master the art of networking. Arrive early Arrive early when there are fewer people and it is […]
Making Tax Digital – Delayed!
The Government has responded to pressure from accountants and other interested parties and announced the delay of Making Tax Digital for Business to 2020 at the earliest. Quarterly VAT reporting using the new system will be mandatory from 2019. In a further U-turn, three million small businesses and buy to let landlords below the VAT […]
Stop selling, Start helping your clients to buy
Increasing your sales isn’t all about selling. Instead you should focus your energy on helping your customers to make a buying decision. Customers are more in control of their buying decisions than ever before. They have a wealth of alternatives and information available online, and interactive access to sources they trust via social media. They […]
Developing a Culture of Accountability
One of the toughest balances to achieve within any business is between building a culture that gives people the autonomy to get on with their job while maintaining an environment of accountability. There is a fine line between managing and micromanaging and it tends to be quite subjective. Some team members will welcome day to […]
Facebook Live
With latest figures showing 1.79billion monthly active users, Facebook is a social media platform that has immense potential for business users. However, as with any large target audience, getting your message right is key. Facebook Live is a new video streaming service which enables users to livestream video broadcasts from their mobile phone or other […]
Scaling Up
Increasing the scale of a business is easier said than done. If your business objective is to scale up, you need to consider the people aspects, strategy and financials. People make the firm People determine a company’s success, and hiring the right people is critical. Hiring a team of great people will help to solve […]