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SBCA Chartered Accountants

SBCA Chartered Accountants

Chartered Accountants in Preston

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Marketing

SBCA: Want to sell more?

28th April 2020

Want to sell more?

Want to sell more? Your customers could hold the key. How can you wow your customers? Is it possible to reframe ‘selling’ as simply adding value, solving problems and offering solutions? Absolutely. And the key to this approach is more simple than you might think. Your customers offer the solution to most sales challenges – […]

Category iconMarketing

When was the last time you asked for a referral

16th October 2018

When was the last time you asked for a referral?

This week? This month? Never? Here at SBCA, asking for referrals is something we do as a matter of course as part of our lead generation efforts. Why not try it for your business and ask your happy customers? These are my top tips for where you could start, based on our experience. Chris’s top […]

Category iconBusiness Development,  Business Management,  Marketing

Breaking compromises

7th August 2018

Breaking compromises

When you think of a compromise, you probably think of an agreement that’s reached by both sides giving ground so that the new status quo is acceptable to both.

Category iconBusiness Development,  Business Management,  Marketing Tag iconBetterBusiness,  BusinessChallenge,  BusinessGrowth

Maintaining client relationships

2nd July 2018

Maintaining client relationships

One of the things many big businesses get spectacularly wrong is their approach to maintaining relationships with existing customers.

Category iconBusiness Development,  Marketing Tag iconCRM,  CustomerRelations,  CustomerRelationships

Resolving complaints

6th June 2018

Resolving complaints

When it comes to failed customer service, everybody’s got their favourite horror story. People love to share tales of how businesses mess up. However, what really matters is not what went wrong, but how the situation was handled.

Category iconBusiness Management,  Marketing Tag iconcomplaints,  customer service

Businessman writing PRICING STRATEGY on Blackboard

9th May 2018

Getting your price right

When you are deciding how to price your products and services, it can be tempting to look at who you consider to be your main competitor, seeing what they charge, then knocking a bit off so you undercut them.

Category iconBusiness Development,  Marketing Tag iconBusinessDevelopment,  Pricing

The power of customer surveys

13th March 2018

The power of customer surveys

Done right, customer surveys can bring tangible benefits to your business. In this article I share resources and tips on how to get the most from customer surveys.

Category iconBusiness Development,  Marketing

7th November 2017

Social Media Management with Hootsuite

Most businesses have some sort of social media strategy. However, managing multiple accounts across various platforms can be complicated. Hootsuite is a social media management tool that allows users to manage, schedule and post updates to any page or profile on Facebook, Twitter, LinkedIn, Google+, Instagram, WordPress and other platforms from a central dashboard. Hootsuite […]

Category iconMarketing

17th August 2017

Networking tips for Introverts

Business networking seems easy and tends to come naturally to extroverts. But what if you are an introvert? What do you do if attending a networking event is your worst nightmare? The good news is you can still master the art of networking. Arrive early Arrive early when there are fewer people and it is […]

Category iconBusiness Development,  Marketing

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This firm is not authorised under the Financial Services and Markets Act 2000 but we are able in certain circumstances to offer a limited range of investment services to clients because we are members of the Institute of Chartered Accountants in England and Wales. We can provide these investment services if they are an incidental part of the professional services we have been engaged to provide.

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